Grammy nominated R&B Singer, songwriter JON B. returns with his latest single and visual, "Priceless" from his forthcoming eighth overall album Understand.
The Dale Stelly-directed video was shot across various locations in Los Angeles.
On the video, Jon B adds:
"The video is all about showing a woman that she's priceless. You can have anything you want because the whole world is yours."
"Priceless" follows after the Donell Jones-assisted duet, "Understand" and will be available on all digital streaming music platforms on November 17th.